Your competitors are talking. Are you listening?
SignalTAP pairs public TABC mixed beverage filings with your Toast POS data to show your share of alcohol sales among the bars in your radius, and tells you what to do about it. Real alcohol sales. Real share. Real actions.
- You$14no change
- Venue A$162 moves
- Venue B$151 moves
- Venue C$13no change
- Venue D$172 moves
Three of four comparable venues moved this quarter and you did not. That is not automatically wrong, and it is a decision rather than an oversight only if somebody knew.
Illustrative. The shape is the finding; the numbers are not from any one venue.
You know your numbers. You don't know theirs.
Bars lose trade to competitors they never see. The gap is not a missing dashboard. It is that public alcohol sales filings and private POS data have never sat in the same product, so share of the local market was something operators guessed.
TABC filings tell you what every competitor sold in alcohol. Toast tells you what you sold. SignalTAP merges both so your share of alcohol sales, peer benchmarks and category mix gaps are computed rather than estimated.
The first analysis on a Houston cocktail bar doing $233K to $342K a month found $117K a month in opportunities the owner had not seen. Those figures are from that venue's data, not a projection, and they are the same figures the SignalTAP landing publishes.
TABC filings plus your Toast POS: your share of alcohol sales, and what to do about it.
You see what you sold against what the bars around you sold in alcohol, not against a national average.
Two sources, one market share
Public TABC alcohol sales plus your Toast POS. That combination is what makes share of alcohol sales and peer benchmarks possible. Neither source can do it alone.
A finding arrives with something to do, not with another chart to interpret.
The number, the insight, the action
If a metric cannot generate an action, it does not belong on the board. Visualizations are built to produce a specific, dollar-quantified recommendation.
A new bar a mile away is a fact on the board, not a rumour six months later.
New competitors and closures, in radius
Permit filings and closures show up as market share that opened or disappeared within a mile, while there is still time to react.
You see where you stand in the local market instead of reconstructing it from memory.
Every bar in radius, ranked
Every bar in your radius ranked by monthly alcohol sales, with a positioning quadrant against your peer set and your own venue highlighted.
SignalTAP is one product in the Delta Kinetics suite
Each one closes a different gap between knowing and doing. CoreTAP is the flagship and reads the point of sale live. The comparisons set out where each of these sits against the tools you may already run, including where those tools are stronger.
Read the signals your market is sending
We will show you alcohol sales and share of alcohol sales on real Houston venues, not a demo dataset.
Connects to the POS you already run. No register swap.